Vulcan LabsVulcan Labs

Product Marketing Executive

Ho Chi Minh City, Vietnam
Marketing
Full-time

Identify key trends and tools in performance marketing and social media marketing to develop effective digital approaches for our portfolio of mobile applications.

Key Responsibilities

  • Identify key trends and tools in performance marketing and social media marketing

  • Manage and optimize campaigns from Apple Search Ads, Google Adwords, Facebook Ads, and other ad networks

  • Track budget, ad expense, and ROI of all digital campaigns

  • Conduct App Store Optimization by continuous storefront testing

  • Analyze data about user behavior and app performance to propose improvements

  • Run A/B Testing to optimize user acquisition, monetization, and user experience

  • Work with designers to produce marketing materials such as app screenshots, icons, banners, and preview videos

What We're Looking For

  • At least 1 year of experience in Digital Marketing (strong in Google Ads), App Marketing, or related fields

  • Strong analytical skills, critical thinking, and communication skills

  • Strong command of written and spoken English

  • Result-oriented with excellent planning and organizational ability

  • Ability to multi-task several projects to meet deadlines

Nice To Have

  • Experience working with modern marketing tools and mobile apps

  • Experience in product development and monetization

What We Offer

  • 13th-month salary, performance bonus, and biannual performance reviews

  • Work with young, talented teammates on global apps in the AI domain

  • 12 days annual leave and 5 days sick leave

  • Healthcare insurance and annual health check

  • MacBook provided, with additional monitor available

  • Flexible working hours with one remote day per month

  • Company trips, team-building activities, and quarterly happy hours

Ready to Apply?

We'd love to hear from you. Send us your resume and let's start a conversation about this exciting opportunity.